Over 10 years of extensive experience creating engaging on trend 360° campaigns, branded content, advertising and events. Creative leader with passion for strong visual storytelling aligned to customer needs, data and marketing strategies. History of success in creating print / digital design, photography, video and animations for brands across fashion, jewellery, luxury, lifestyle, beauty and fragrance industries.
Throughout my career, I have continued to be inspired by digital innovation, editorial and branded content. I thoroughly enjoy publishing, retail, digital and international work. In my Creative & Design client-facing roles, I continue to push boundaries and lead teams with one eye on the conceptual and the other firmly planted on commercial solutions.